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Vaishnavism is one of the major Hindu denominations along with Shaivism, Shaktism, and Smartism. It is also called Vishnuism, its followers are called Vaishnavas or Vaishnavites, and it considers Vishnu as the Supreme Lord.The tradition is notable for its avatar doctrine, wherein Vishnu is revered in one of many distinct incarnations. Rama, Krishna, Narayana, Kalki, Hari, Vithoba, Kesava, Madhava, Govinda, Srinathji and Jagannath are among the popular names used for the same supreme being. The tradition has traceable roots to the 1st millennium BCE, as Bhagavatism, also called Krishnaism. Later developments led by Ramananda created a Rama-oriented movement, now the largest monastic group in Asia. The Vaishnava tradition has many sampradayas (denominations, sub-schools) ranging from the medieval era Dvaita school of Madhvacharya to Vishishtadvaita school of Ramanuja.The tradition is known for the loving devotion to an avatar of Vishnu (often Krishna), and it has been key to the spread of the Bhakti movement in South Asia in the 2nd millennium CE. Key texts in Vaishnavism include the Vedas, the Upanishads, the Bhagavad Gita, the Pancaratra (Agama) texts, divya prabhadam eavand the Bhagavata Purana.